Video Production & Editing - Columbus OH - Palestra Creative

Pelotonia 2010 Opening Ceremony Video

nickjones82 — Thu, 02 Sep 2010 18:55:32 +0000

Colin Gawel “Superior”

nickjones82 — Thu, 08 Apr 2010 15:48:05 +0000

This is the official music video for Colin Gawel‘s “Superior” single. The video was shot in Columbus, OH at Colin’s house, along the Scioto River on foggy January morning, and at Oldfield’s on High. The actress in the video is Geneva Hyman and “Joe” is played by Colin’s son Owen.

The single was released on Mike Landolt’s Curry House Records.

Six Degrees of Dublin

palestracreativewp — Mon, 01 Feb 2010 23:16:21 +0000

We’re very exited about the Six Degrees of Community project, not that we’re not excited by all our projects, but this project in-particular hits home our core values when it comes to online video. The project is a collaboration in every way possible. We’ve teamed up with Eric Leslie (@BeOnScene) of On Scene, JAM Sessions, and the Historic Dublin Business Association (of which, Eric is President). The City of Dublin gave us initial funding to get the ball rolling and produce a pilot episode, and the rest of the project will be funded by partners and sponsors.

From a video perspective, the project is an eight webisode series beginning May 15th and wrapping up September 8, 2009. From an overall content perspective it will be transparent documentation of the ups and downs (mostly ups, hopefully) of community and collaboration.

We’re ecstatic that the Dublin Community has jumped at the opportunity to be our partner in what we consider a progressive documentary project highlighting the ins and outs of what ties a Mid-Western community together.

Keep up with the conversation and view more content on the website and Facebook.

Heather Evans “Priceless”

palestracreativewp — Mon, 11 Jan 2010 13:23:14 +0000

After learning about abominations that were going on in the United States and around the world, recording artist Heather Evans felt the need to do her part to raise awareness of Human Trafficking. Heather organized friends, family members, and fans to be a part of this audio/visual tool that will hopefully push people to learn more about the problem of Human Trafficking and find their way to make an impact.

Begin learning at Love146.com

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We shot this video in the Summer of 2009 and waited to release it until National Human Trafficking awareness day 1.11.10. Here’s a look at behind the meaning of the video:

And here are a few images from Heather debuting the video at Ohio’s Statehouse:

And a few images from the day of the shoot:

Fly.Union ft. Big Sean “Poed Up”

nickjones82 — Thu, 24 Dec 2009 15:57:21 +0000

Official music video for Fly.Union’s “Poe’d Up” featuring G.O.O.D. Music artist Big Sean. The video was shot in Cleveland, OH by Palestra Creative with a big thanks to Eighty81.com crew.

Download Fly.Union’s Value Pack Vol. 1 at FlyDotU.com Video shot on a Canon XLH1 w/ Letus Extreme Adapter and Carl Zeiss primes.

The Social Media Campaign Follow Up

nickjones82 — Tue, 22 Dec 2009 15:54:19 +0000

In the scrappy world of finding the “next big” way to cash in on the social media audience, I think I’m on to something… free stuff works. Read about Swedish fast-furniture giant IKEA’s great Facebook campaign on CNET.com. What I really love is not necessarily the initial campaign (although their use of Facebook mashed up with free stuff concept is brilliant), but the social media campaign that followed. IKEA (or the ad agency they hired Forsman and Bodenfors) documented the campaign, created an engaging 1:35 video about how brilliant they were, and made a second social campaign.

Not knowing specific numbers it’s really hard to decide which campaign is the most successful, but it’s really easy to assess that the combination of the two is where it’s at. The follow up helps in a few ways…

1. Provides a sense of intelligence around the IKEA brand.

2. Re-introduces the campaign to a new (media) demographic.

3. The obvious… 2 campaigns for the price of 1

4. Builds anticipation for the IKEA’s next social media campaign (I’m now a Facebook fan, are you?)

The 3RD “ESCALADE” Music Video

nickjones82 — Fri, 04 Dec 2009 15:18:58 +0000

The 3RD
“ESCALADE”
Nineteen Seventy Nine
Elevator Music
Directed by: Palestra Creative

Download The 3RD‘s debut record “1979″ on iTunes 12.14.09

Sandbox: Coworking in Columbus

nickjones82 — Thu, 03 Dec 2009 21:41:15 +0000

The Sandbox is a coworking, collective place to work in Columbus, Ohio. It is also the host of many community and networking events. Dan Hoffman toted a camera to capture the atmosphere and conversation at the Sandbox’s 12.01.09 “Speed-Networking” event.

Coworking, community … and content.
watch. share. converse.

Here’s a twitter roll of the folks involved in the video:

Ryan Baur (@ryanomics)
Wolf Starr (@twstarr)
Corey Montie (@coreymontie)
Jennifer Brown (@jenniferpbrown)
Ryan Kovalaske (@rkovo715)
Tom Laplante (@phonoballoons)
Mark Allen (@editormark)
Megan Hofmann (@mscatalysta)
Dan Hoffman (@danhoffman24)
Eric Leslie (@beonscene)

Meet Jared Mahone

palestracreativewp — Thu, 19 Nov 2009 15:31:24 +0000

We spent an afternoon with Columbus artist, Jared Mahone. He shared some thoughts and played us a few tunes on the campus of The Ohio State University.

To hear more of Jared’s music got to:
jaredmahone.com

We shot everything with a Canon XLH1 with the Letus Extreme and Carl Zeiss prime lens.

Coke Leading the Way

palestracreativewp — Wed, 18 Nov 2009 18:39:47 +0000

Kudos to Coca-Cola for diving head first into social media and actually doing it the right way. I was unfamiliar with Expedition 206 until I read the article about it on Mashable yesterday. Basically they’ve “hired” three well traveled, media savvy communicators to go on the trip of lifetime and tell all of us about it.

Cristina Warren of Mashable reports this project was generated from the top down and spear-headed by Senior VP of Global Affairs Clyde Tuggle. “Tuggle made it clear that Coke knows that they don’t own the brand — the consumers own the brand. Thus, who better to trust to spread the message of happiness than those consumers?”

Very refreshing to hear a major brand like Coke take a hands-off progressive approach (which is really the only good approach) to branding in the Social Media market.

Follow, friend and watch the Expedition 206 team on Twitter, Facebook, Vimeo and their own site.